AlluraDirect.com Launches 3 Innovative Upgrades To Their Vacation Rentals Search Engine

Vancouver, BC (PRWeb) November 29, 2006 -- AlluraDirect.com, the Internet's hippest website for ski resort vacation rentals, has upgraded their industry-leading vacation rentals search engine to include robust and intuitive new features. Visitors can look forward to faster search results, embedded property photos, and a breakdown of property information that will enable guests to find their desired accommodation, quickly and easily.    

AlluraDirect.com is no stranger to innovation. This controversial, commission-free vacation rentals website has connected travelers with independent vacation property owners and small accommodation suppliers in Whistler, Sun Peaks and Big White for over 9 years, providing a fun and easy online alternative to large reservation portals.

The first new feature, faster search results, takes place "under the hood" of AlluraDirect.com's search interface. Tighter code and a souped up processing algorithm has resulted quicker property search results, allowing guests to view and compare more accommodation options in less time.

The second feature is a more visual improvement. "In all ski vacations, guests are most concerned with finding the type of accommodation that is affordable and fits their needs," says Andrew Rankin, a lead website developer at AlluraDirect.com. "Property photos are very important for producing a visual connection to the ski resort and the experiences the guest will have during their stay." For this reason, AlluraDirect.com now includes a property photo directly in the search results, allowing guests to visually narrow down on which properties to explore further.

The last major feature upgrade to AlluraDirect.com's vacation rentals search engine involves a more intuitive approach to property information display. In a stunning display of mental intuition, another column "Nightly Rate Per Person" divides the cost of the property among all the potential guests and is prominently displayed in the results. This feature largely evolved to combat the tactics of other accommodation providers that advertise unbelievably low nightly rates to entice guests - who discover later these rates are per-person, rather than per room.

AlluraDirect.com's CEO Sue Chappel says, "We believe guests can benefit from studying both rates, on a per-room and a per-person basis. The difference is we don't make guests hunt through the fine print to discover the true cost of their ski resort accommodation."

With these three innovative upgrades: faster results, embedded property photos, and an improved visual presentation of property information, AlluraDirect.com further solidifies their vacation rentals search engine as the most effective tool for guests to find, compare, and book ski resort accommodation that fits their needs. Plus, it makes vacation planning a whole lot more fun.

What do they credit for their ability to discern and develop the most intuitive online software for owners and guests to succeed online? Simple: many of the AlluraDirect.com team are owners themselves, with properties in Whistler, Big White and Sun Peaks.

"We've developed our vacation rental website to meet the real needs of guests looking to book their accommodation, and owners trying to rent their property," says Sue Chappel. "Yet the market and technology are always changing. That's why we're constantly examining ways to improve our online search, so our guests can explore all their options and make an informed decision."

AlluraDirect.com is a private company dedicated to helping independent travelers and accommodation suppliers succeed online through grassroots destination communities.

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